Search engine optimisation is a great technique to make your website easily searchable. You need to research the keyword properly which is mostly searched by the people over a typical period of time. It is the best way to improve the traffic on your website.
SEO techniques improve day by day as people are getting aware of more facts about the Google search engine. Now, keywords, meta tags, and meta descriptions are used for seo purposes along with catchy images in the content as well. Am I right?